Interview with General Motors President and Chief Operating Officer Han Desheng
Not long ago, General Motors President and Chief Operating Officer Fritz Henderson visited Shanghai. In an interview with reporters, Han Desheng mentioned 1.4 liters of supercharged engines three times, emphasized crossover models eight times, and involved “costs†20 times.
New energy solutions, new product architectures, and new profit growth are undoubtedly the core clues for the sustainable development of the company; China, the largest share in emerging markets, has a special focus on Han Desheng, who once held the Asia Pacific Sales Office meaning.
â— Do not rule out that the 1.4T engine will be made domestically According to the product and constant energy adjustment plan announced on June 3, GM will develop a new series of 1.4-liter turbocharged 4-cylinder engine for the US market.
Han Desheng said that with regard to the 1.4-liter engine, General Motors will cooperate with global partners. For example, working with Chinese partners to bring the global powertrain to China. GM does not rule out any possibility, but there is not yet a concrete plan for how the project will be carried out in China.
According to the analysis, if the 1.4-liter turbocharged engine can be introduced into the Chinese market, and then put into mass production in China, not only the Shanghai General Motors production of the Buick Excelle, Chevrolet Epica, Chevrolet music / style, Chevrolet Sail are expected to benefit from low fuel consumption, high Power word of mouth, SAIC-GM-Wuling's product line can also be used to obtain a full upgrade of technology, products and brands. Han Desheng said that SAIC-GM-Wuling is a very important part of GM’s China business. We are very pleased to see that its current operating and management status is very good and its growth rate is very fast. We are also very happy to see that SAIC-GM-Wuling has achieved a leading position in many commercial vehicle market segments. We have new engine plans to promote this company's continuous growth.
â— The crossover will be the basis for profit growth
Han Desheng said that of the 13 new models that GM has put in the past, 11 models are passenger cars or crossover models; in the future, passenger cars or crossover models in the United States, and 19 new products to be launched in the US market in the future, There are 18 passenger cars or crossover models. In the next three years, GM will launch a new hybrid model every quarter.
Han Desheng stressed that it is definitely not a single model. In the future, we will launch many new models and seize more market share. I think the capacity of the world's auto market is big enough. Our task is to ensure that we do our job well and make the company successful.
In the Chinese market, the Buick Excelle launched by Shanghai GM has become the tester of variant cars. The sales ratio of Excelle's sedan, travel version and HRV model can reach 7:3. It can be predicted that the Buick brand midsize sedan and Chevrolet brand compact sedan that will be listed in the future will all have their own variant cars and crossover cars to tap the consumption potential of various market segments and gain more profit growth points.
â—Invest $1 billion in China each year
Although starting from the Asia-Pacific business area, Han Desheng’s current focus remains to focus on the North American market.
From the end of 2005 to the end of 2007, GM’s structural cost has decreased by US$9 billion. In the fall of 2007, GM and labor unions reached a labor agreement, giving the company the opportunity to reduce another US$5 billion in structural costs between 2000 and 2011. Recent new measures have taken GM's costs down by $1 billion. Thus, by improving the structural and fixed costs of the North American market, the structural cost of GM will be reduced by approximately 15 billion over the next 10 years.
At the close of the interview, Han Desheng promised that GM, through cooperation with partners, plans to invest US$1 billion in China in the future, including increasing investment in powertrains.
Han Desheng said that we must ensure the success of GM in China.
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