When the number of million-kilometer clubs in Xi'an Cummins increased day by day, we saw the progress of the enterprise in the field of engines and saw the market and even the trust of users in Cummins engines. At the 2015 annual business conference, relevant leaders of Xi'an Cummins Engine Co., Ltd. pointed out clearly that in 2015 Xi'an Cummins will actively increase its sales to Shaanxi Auto, continue to focus on the growth of market segments, and continue to promote “proactive customer care†projects. Looking back at 2015, Xi'an Cummins has always been active in the market. While working with Shaanxi Auto, Guan Ai provided full care and quality to nurture millions of users.
Shaanxi Automobile Cummins X3000 User Delivery Ceremony
Million kilometers without overhauling quality Million trust
The users concerned with Xi'an Cummins will be impressed with Xi'an Cummins's video of dismantling a million kilometers of engines without major repairs. Each part dismantled at the scene is bright and shiny, it is in place, even the initial parts scratches. Smooth and smooth like new, millions of kilometers of quality once again shocking.
From the start of “Building a Better Life with Cummins Power†to the business philosophy of “quality and success in the future†brought about by cooperation with Shaanxi Automobile Heavy Truck Co., Ltd., Xi'an Cummins is destined to take a quality road. In this year's million-million-quality, one million-million-trust, million-mile witnessed event, a large number of millions of kilometers of quality users emerged. They all praised the quality of Xi'an Cummins Engine, along with Xi'an Cummins. In the process of growing up, Xi Kang’s efforts and quality have been witnessed.
In order to better display the million quality of Xi'an Cummins, the company also invited logistics users to visit the production workshop. Whether it is a micro-positive pressure air-conditioning plant that meets the food safety level or a J-HOOK single-rail intelligent production line, all of them are reserved for visiting customers. With great impression, Xi'an Cummins' precise and precise quality control system and advanced and safe assembly process ensure the reliability and stability of each off-line engine, and everyone is full of praise.
In the process of tracing millions of kilometers of Xi'an Cummins without major repairs, the company also verified and demonstrated the true strength of one million quality from the aspects of quality, operation, suppliers, OEM, etc., demonstrating the solid strength of the company's development.
Close contact with the market Xi'an Cummins travels across the country
In the 2014 sales volume, Xi'an Cummins's market share in the subdivision areas, especially mining dump trucks, has continuously increased, opening up its own advantages market. In 2015, Xi'an Cummins also did not relax the segmentation market. Together with Shaanxi Steam, it launched several promotion conferences across the country. It penetrated into users, listened to the voice of users, collected user voices, and laid a solid foundation for high-quality products.
In 2015, Xi'an Cummins and Shaanxi Steam held new product launches in Lu'an, Lanzhou, Rongcheng, Yinchuan, Wuhan, Haicheng, and Jiaxing. Road promotion activities. With the products coming into contact with users one after another, Shaanxi Automobile Cummins has been known by more and more people.
In addition, Xi'an Cummins also held a trip to Zhifu Road, Shaanxi Province, with Shaanxi Steam as a national tour of Cummins products. It has now been held in Xuzhou, Jiangsu, Fuyang, Anhui, Hami, Xinjiang, Qitai, Xinjiang, and Manas, Xinjiang. During the tour, the driver’s friends enjoyed the unique charm of Shaanxi Automobile Cummins 8 savings (fuel-efficient, worry-free, time-saving, provincial urea, provincial brake pads, provincial water tank, provincial tire, and provincial maintenance fees) and actively participated in the hosting. With the colorful interactive activities organized by the parties, some of the old drivers had a live story about them and Shaanxi Automobile Cummins. Both the excellent performance of the super power and the prompt and helpful services made the majority of users unforgettable.
At the same time, in order to enhance interaction with end users and strengthen channel management, Shaanxi Heavy Duty Truck Sales Co., Ltd. and Xi'an Cummins Engine Co., Ltd. have jointly developed a new marketing system, Shaanxi Automobile Cummins Franchised Channel, which is dedicated to improving the overall loyalty of the channel. Degree, stability, cultivate channel understanding of product performance, formulate a more targeted product marketing strategy, in order to achieve product sales in the terminal market, word of mouth double promotion.
Customer attention Xi'an Cummins Engine
Love never stops Xi'an Cummins as a user of "intimate people"
If the market is a barometer of sales, then service is definitely a lever for sales. As the soul of development, Xi'an Cummins has always taken service as a top priority. In 2015, Xi'an Cummins continued to improve its service soft strength, and worked together with Shaanxi Auto and its customers to jointly promote service quality.
Immediately after the Spring Festival in 2015, Shaanxi Automobile Cummins began its quarterly regional customer visit. Staff from various functions and relevant experts set off from Xi’an and visited Liaocheng, Yantai, Zhengzhou, Zhoukou, Sanmenxia and other places. They visited two key heavy-duty trucks in Shandong and Henan to learn more about the use of users and solve related problems quickly. With their professional skills and warm and thoughtful service, they have won unanimous praise from customers along the way.
Shaanxi Steam Cummins Regional Customer Visit Approved by User
The customer care activities held in May in Jingjiang pushed Xi'an Cummins' services to a climax. During the event, the customer support team not only trained the driver's friends on driving skills, but also presented the customer with a time gift package, which enabled the customer to experience Xi Kang's rapid, active, and pleasing quality services. At the same time, Shaanxi Auto, together with Xikang Engine and Wuxi Weifu Post-processing, also strengthened the skills training for the backbone of more than 15 core service stations in Hainan. The courses mainly involved the troubleshooting of common vehicle chassis circuits, engines, and post-processing common faults. .
While improving its own service capabilities, Xi'an Cummins has also started a truck driver training camp for end users. Through targeted training and training, it enhances the driver's sense of belonging and improves the driver's safe driving habits. Not only that, Xi'an Cummins will continue to expand the scope of love, this year in Xinjiang, Henan donated books, library of public welfare activities is to "use Cummins power to build a better life" vision to carry forward!
As the old saying goes: There are sections of bones that are strong, and there is no heart and soul. Xi'an Cummins is just like a clever wise man, not impetuous, not obsessed with ambitions, stably and steadily in the development of the market, with quality as a boat, service as a propeller, and in the hands of Shaan Xia, taking the wind and waves and stirring up the march! 2015, Xi'an Cummins walked out of a picture of water and welcomed it in 2016 with a more elevated attitude!
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