On July 8-11, 2018, the 20th China (Guangzhou) International Building Decoration Expo, which is known as the "Asian Building Materials Exhibition", was held. OPPLE Integrated Assembly has made a business release at this industry event, dedicated to providing consumers with a one-stop whole-house solution, "defining life with heart."
It is understood that OPPLE integrated assembly belongs to Op Lighting, which is a new business segment extended by Op Lighting in the context of consumption upgrade. It is an important part of Op Lighting's development strategy.
At the press conference, Zhou Liyong, general manager of OPPLE integrated assembly, launched a new business and said that the company will create a personalized living space for consumers through first-class design, high-quality products and five-star construction services. Starting from the needs of consumers, "defining life with heart." OPPLE integrated assembly will break the traditional pains of choice, long cycle, and many other pain points. Open a new “design + product + service†home improvement model, and interpret the life that consumers yearn for through product power, channel power and service.
(OPPLE integrated assembly general manager Zhou Liyong released new business)
OPPLE integrates the deep-filled top wall products to highlight the advantages of smart and lighting systems, and has formed its own unique brand advantage through stylized soft-pack design. In the 360-flat exhibition hall of “OPPLE Integrated Assembly†of Guangzhou Construction Expo, the whole roof wall, lighting and smart home system are presented, which realizes the linkage between lighting and smart home in multiple scenes. These home scenes are presented to the public through first-class design and soft-fit, which attracts the attention of the participants.
(Smart Home Showroom Demo)
The leading edge of Op Lighting in the domestic lighting field is known to everyone. Since the launch of the collection cranes in 2009, and now the construction of the integrated assembly business, the series of moves has also attracted public opinion.
(Ding Long, CEO of Op Lighting Co., Ltd. and Chairman of Opal Integrated Home Co., Ltd., Ding Long, interviewed by the media)
Ding Long, CEO of Op Lighting Co., Ltd. and Chairman of Opto Integrated Home Co., Ltd., said in a media interview after the press conference: "OPPLE integrated assembly is a time for the whole installation mode of Opp in the context of consumption upgrade. Useful exploration and interpretation is a microcosm of the implementation of the company's strategy. Backed by the strong influence of the Op brand, OPPLE integrated equipment will work together with the industry to promote industrial upgrading, so that consumers no longer worry about renovation."
OPPLE integrated assembly currently has more than 200 franchisees, more than 50,000 flat terminal area, and has been fully open for investment. As the fourth vice president unit of the China Building Decoration Materials Association Ceiling Suspended Material Branch, the vice chairman of the China Building Materials Market Association Integrated Wall Branch, the company will give the business advantage to the majority of partners including suppliers. Meet the renovation industry revolution.
(The staff introduces the product to the audience)
About Op Lighting
Op Lighting started in 1996 and is mainly engaged in the research and development, production, sales and service of lighting sources, lamps and control products. As an industry giant with independent research and development capabilities, the company is based on lighting products, and continues to expand categories to art switches, integrated assembly, kitchen and bathroom, etc., and based on the advantages of the channel platform, to develop various business segments, aiming to transform into lighting systems and integrated assembly Integrated solution provider. With a strong marketing team and a well-established domestic and international marketing network, it now has more than 100,000 terminal sales outlets. Op Lighting has successfully listed in 2016, Opto stock is referred to as “Ou Pu Lightingâ€, code 603515.SH.
About OPPLE integrated assembly
OPPLE integrates and integrates into the business of Op Lighting. Since the launch of integrated ceiling products in 2009, OPPLE has been insisting on innovation. Through years of development, continuous new product development, now has integrated wall panels, wall panel fittings, flooring, lighting, drying Complete product systems such as hangers, gussets, gussets and electrical appliances cover the entire top, wall and floor space of the home, creating a “design + product + service†model, providing green and energy-saving for modern home decoration from top to wall. Environmentally friendly one-stop solutions and services.
The development of many years has also been recognized by the industry and the market. OPPLE integrated assembly is now the fourth vice president unit of the China Building Decoration Materials Association Ceiling Suspended Material Branch, and the vice chairman of the China Building Materials Market Association Integrated Wall Branch.
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