How China's Fastener Industry Facing the Export Pressure in the Second Half of the Year

In the second half of 2010, the trend of China's fastener export situation was very large, and the international environment had a great impact. Uncertainties make the export of fasteners in the future subject to great risks. It is expected that the growth rate of fastener exports in China will slow down or slow down in the second half of the year. So, how will China’s fastener export companies go in the future?

As we all know, Chinese fasteners exported to foreign countries are mostly low-end products with low added value. In the high-end markets such as automobiles, aviation, etc., few find Chinese fasteners. However, if our fastener company owns high-end, high-value products, it will be able to make domestic fastener products better occupy a place in the fierce foreign market.

"To gain a foothold in the international market, we must strictly guarantee product quality. This is also the best way for export companies to better cope with the rise of international trade protection in the future." Ms. Chang Sihang stressed.

Among the many export companies that the author visited, many companies stated that their future strategic planning is taking the high-end route.

The manager of Zhejiang New Oriental Chen Yahong said: “In 2010, we will develop towards high-end products and high value-added products and go in a direction of high intensity. According to our market research, whether it is the domestic market or the foreign market, the demand for steel structures and wind power generation It is still relatively large; in addition, we are currently working hard on the development of high-strength automotive fasteners to improve our overall competitiveness."

Ms. Yang Qi, sales manager of Shanghai Feikesi also pointed out: “Our company will develop to the high-end market in the future and take the high-end route because the brand will have to ring and the quality must pass.”

Of course, some companies have also stated that they will not give up mid-to-low-end products, because most of the fastener products exported by China are middle-to-low-end products. The demand for this part of products in foreign markets is still large, but it must be done well. In terms of quality and service, we must form a pattern centered on technology, quality, service, and cost.