Domestic commercial vehicles rush to increase prices to cope with rising costs


With the rising raw material prices, the auto industry responded quietly. Yesterday, the Shanghai Securities News learned exclusively: As the cost of raw materials has risen, domestic light trucks and heavy trucks have already risen in price.

Even so, due to the supply bottlenecks of parts and components, the production capacity could not meet the demand. What's more, for the first time in a decade, an OEM has asked some parts suppliers to purchase goods.

Yesterday, an executive of a self-owned commercial vehicle company told Shanghai Securities News, “Since 2008, commercial vehicles have been on the rise. The comprehensive rise of domestic light trucks, Foton Motors, and Jinbei Automobile have risen more than once.”

The reporter learned from the distribution channels that the series of light trucks of FAW Group rose from 1,000 yuan to 2,500 yuan, and the light trucks of Jianghuai Automobile increased from 2,000 yuan to 4,000 yuan. The smallest increase in light trucks also rose by 700 yuan to 800 yuan.

Li Mengxi, an analyst at Guojin Securities, disclosed that “the domestic heavy trucks have also increased their selling prices, ranging from 4,000 yuan to 10,000 yuan. The average domestic heavy truck price is about 300,000 yuan, an increase of 2% to 3%.” According to reporters from another channel, some heavy trucks have gone up by nearly 60,000 yuan.

In response to the outside world, dealers canceled the concession, so the price of the car rose. The high-level commercial vehicle company denied this statement. "Compared with the commercial vehicle manufacturers' sales price, there is indeed a certain degree of price increase."

According to the Shanghai Securities News, commercial vehicle companies increase their prices more frequently. The senior commercial vehicle company told the Shanghai Securities News that “Since 2008, some companies have risen once in a month, and some have even gone up several times in a month.” When Shanghai Securities asked “whether domestic commercial vehicles have been negotiated, Only unified increase in selling prices." Most companies have stated that this is a spontaneous behavior of the company and that the main factor in the price increase of the company is cost.

“The sharp rise in raw material prices has directly increased the cost of commercial vehicle companies.” Yi Changfeng, an analyst at Changjiang Securities, told the Shanghai Securities News, “Steel and rubber parts are the main raw materials for automobiles. This year's rise in iron ore prices has increased. The cost of automotive steel; oil is the main raw material for rubber parts, and rising oil prices have led to the rise of rubber parts."

It is understood that even if the light trucks and heavy trucks increase the selling price, they can only decompose part of the cost pressure. The remaining parts still need to be decomposed or self-digested by companies through internal management.

Compared with the car companies want to rise can not be compared, commercial vehicle companies have their own reasons for dare to increase prices. Yi Junfeng pointed out that “the monopoly pattern of commercial vehicles in China is relatively stable. In heavy-duty trucks, China’s Sinotruk and Weichai’s power market share is much higher than that of competitors; in light-duty trucks, FAW Group’s, Foton’s, and JAC’s leading formats are also It is quite obvious. Therefore, commercial vehicle companies will not be too worried about losing market share due to price increases."

From the market situation, the price increase in the short term did not have a negative effect. Due to bottlenecks in parts supply and other factors, commercial vehicles are in short supply.
"Now car buyers no longer talk about price reductions and concessions, but they have to hurry up. Because of the impact of spare parts supply, our production can not meet the demand." The above-mentioned high-level commercial vehicle company executives told reporters, "As the cost continues to rise, The supply of some key components has begun to become tight, and for the first time in a decade, OEMs have been demanding parts suppliers.We even sent buyers to spare parts suppliers to clear points and dredge relations in order to supply parts suppliers more. product."




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