Bridgestone's "Tire Fantasy" goes into Kunming, Yunnan

July 13-14, 2012, organized by the National Heart Series Events Organizing Committee, co-organized by Bridgestone (China) Investment Co., Ltd., and the Kunming Federation of Trade Unions' family environmental protection project, the Family Happy Creative Park. "Tire Fantasy " Kunming Railway Station held a grand event. More than 300 people including the leaders of the main co-organizers unit, Kunming Federation of Trade Unions, and family representatives from Kunming attended the opening ceremony on the first day. As the only co-organizing enterprise of this event, Bridgestone also brought its world-renowned recycling of old and used resources and low-carbon and environmentally-friendly car life concepts into this series of environmental protection creative activities that advocate the idea of ​​green life. With all the attending families, they shared the joy and touch of creative green life.

This low-carbon and environmentally-friendly theme activity with tires as the main creative elements and fun-oriented entertainment for the family is an important part of Bridgestone's 2012 environmental protection and public welfare undertakings. Since its launch in March 2012, the activity has been carried out in Beijing and Fuzhou, attracting the active participation of tens of thousands of families. Through personal experience, they created a deeper understanding of the significance of implementing energy-saving and emission-reduction for the recycling of used materials. At the same time, they also extended the concept of low-carbon and environmental protection to each member of the family and extended it to life. Bit by bit.

The Kunming Railway Station activity is the third stop for the “Tire Fantasy” of the Happy Family Creative Park. It is also an important part of Bridgestone’s deepening of the “safety, comfort, and environmental protection” concept of automobile life advocated in the southwest region. During the event, they will enjoy a variety of imaginative waste tyre creative products in the “America’s Magic” experience area; safe, soft and extended entertainment facilities made of tires in the “fun tyre” recreation area. Interesting interactive competitions; creating beautiful pictures with tire elements in the “tire impression” graffiti area; or learning how tires are born in the “tire birth” exhibition consulting area, the latest technology of environmentally-friendly tires, and how to save fuel and reduce emissions through automobiles. Popular science knowledge... Participating families are completely immersed in this tire creative world and experience the joy and significance of environmental protection in laughter and laughter.

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